In 2020, we saw a rise in digital shopping like never before—particularly for the grocery sector. FMI and NielsenIQ have partnered on an annual journey to analyze the digital food shopper. At a time when looking to the future can be difficult, we’ve outlined some predictions and lessons-learned in a convenient infographic
<p>By: Doug Baker, Vice President, Industry Relations, FMI</p> <p style="text-align:left;">Our crystal balls are all a bit cloudy these days as we start to realize a post-pandemic future. That doesn’t mean we can’t learn from the past and make cautious predictions for the future. In 2020, we saw a rise in digital shopping like never before—particularly for the grocery sector. FMI and <a href="https://nielseniq.com/global/en/solutions/omnishopper/">NielsenIQ</a> have partnered on an annual journey to analyze the digital food shopper. At a time when looking to the future can be difficult, we’ve outlined some predictions and lessons-learned in a convenient infographic.<br /> <br /> <img src="https://www.fmi.org/images/default-source/research-resources/digitally-engaged-shopper-infographic_v2.jpg?sfvrsn=fdff41d7_0" style="display:block;margin-left:auto;margin-right:auto;" alt="Digitally Engaged Shopper Infographic" class="sf-immutable-selected" sf-size="581364" /><br /> <br /> <a href="https://www.fmi.org/docs/default-source/industry-topics-doc/digitally-engaged-shopper-infographic_v2.pdf?sfvrsn=eb77c476_2" class="button">Download 2021 Digitally Engaged Food Shopper Infographic </a> </p>
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