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Promoting and Advancing Petroleum Marketing, Retail Grocery, and Convenience Stores in West Virginia

Driving Local Business and Community Growth Across West Virginia

Our Purpose and Commitment

OMEGA is a West Virginia-based organization dedicated to supporting and advancing the business interests of the state’s petroleum marketing, retail grocery, and convenience store industries.

As a network of over 225 locally owned businesses, OMEGA actively promotes cooperation, advocates for favorable legislation, and provides education and resources to its members. With over 50,000 employees, OMEGA members significantly contribute to the state’s economy, generating more than 10% of all state taxes and supporting local communities through scholarships, charitable donations, and civic involvement.

OMEGA is committed to fostering industry growth while serving West Virginians with essential services like fuel, food, and convenience.

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Join a Community that Champions, Connects, and Elevates!

Your Essential Connection in West Virginia

OMEGA offers three types of membership: Convenience Store Members, Petroleum Marketer Members, and Grocer Members, all of which play a vital role in providing fuel, food, and essentials across West Virginia. As a liaison with state and national agencies, OMEGA works closely with organizations like NACS, PMAA, FMI, and the N.G.A. to advocate on behalf of its members.

We keep members informed through newsletters, legislative updates, an online resource hub, and educational seminars. Additional member benefits include access to the Encova Workers’ Compensation Discount Program and participation in our annual Trade Expo and fundraising efforts for children’s charities. OMEGA is here to support, advocate, and enhance the success of our industry members.

“We are so appreciative of Mrs. Tomblin for utilizing West Virginia’s ceremonial “home” – the Governor’s Mansion – to highlight the great need that exists for helping West Virginia’s children,” Vineyard said.

Brightly-colored paper flowers will be sold for one dollar at nearly 500 OMEGA-member convenience and grocery stores across the state. 

“We are asking the public to join us in this effort by supporting an organization that works to help children in distress,” Vineyard said.  “I would encourage individuals who see the campaign in their local convenience or grocery stores to join us in assisting West Virginia children.”

Vineyard said OMEGA has partnered with the Children’s Home Society of West Virginia to raise funds that will be used to support child assistance programs, such as emergency child shelters, foster care, adoption, mentoring, early intervention and numerous other family support programs throughout the state. 

Mary White, director of development and philanthropy for the Children’s Home Society, said, “Our organization assisted 13,479 West Virginia children from 13 locations last year and the need for help is overwhelming.  This campaign will not only raise awareness about West Virginia children who need help or a family to call their own, but will provide our organization with a greater ability to make a positive impact on children’s lives.”

OMEGA members participating in the campaign include: Little General Stores, Inc., One Stop, Par Mar Oil Company, BFS Foods, Inc., Go-Mart, Inc., TWJ, Inc., R. T. Rogers Oil Company, DeFazio Oil Company, R. M. Roach & Sons (ROCS) and Kanawha City Foodland.

OMEGA raised more than $88,000 during this effort last year and over $2 million dollars since 2003 for charities that improve the health, safety and wellbeing of West Virginia children. “This effort not only gives back to the communities where our members live and work, but it demonstrates the philanthropic nature of our industry.  This is a win for all involved: the children, our members and the public.”

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Supporting West Virginia Communities

OMEGA members play a vital role in West Virginia, supporting communities through substantial tax contributions and a wide-reaching presence across the state. With over 55% of the population living in border counties, our members are dedicated to serving both local and regional needs. Beyond business, we’re proud to give back, having contributed over $3.1 million to children’s charities since 2003, reflecting our commitment to making a positive difference.

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OMEGA Members Receive a 3.4% discount

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